Dental Practice: 20 Projects to Build Your Business During COVID-19
Image source: www.cdc.gov
“Out of adversity comes opportunity”
– Benjamin Franklin
Dental practices who work ON their business during this time will have exponential growth when it’s “go” time. Shift your mindset to capitalize on the projects you wish you had time for when navigating the busy patient flow throughout the year.
1. Organize, deep clean and disinfect front office + lobby
2. Organize employee files – ensure that all required documents are present
3. Create a managerial calendar for 2020
- Employee reviews
- Appreciation days
- License expirations
- Team CE’s
- Team and departmental meetings
- Tax due dates
…and MORE
4. Negotiate credit card processing fees
5. Negotiate insurance reimbursements
6. Analyze P&L for short and long term LEAN goals
7. Organize computer desktop files
8. Run computer & practice management system updates
9. Create social media marketing posts and schedule on selected days for 2020
10. Create – amp up your Google business listing
11. Create an internal Google review campaign with help from your patient communication system
12. Analyze your current website for enhancements
13. Update your medical emergency plan
14. Create an on-boarding process and check-list for new hires
15. Create an OFFICIAL outlook email address with practice domain for doctors, managers and front office roles (Ex: ____@dentaloffice.com)
16. Schedule a patient communication platform “re-fresh” to ensure the settings are in line with practice goals
17. Practice management system clean up: insurance, coverage books, aging insurance claims, payment plans, collections, inactivating patients…and more
18. Manuals
a. Create/enhance clinical policy manual
b. Create/enhance front desk policy manual
c. Enhance employee handbook
19. Re-schedule team for state dental conference that was cancelled/postponed
20. Brainstorm culture stimulating traditions that you will incorporate in 2020: health challenges, book club, and/or afternoon yoga!
Dental Consulting Company is here for you during these unprecedented times. We are in this together! If you have any questions or would like some guidance about what to do during this time, reach out to us at: hello@dentalconsultingco.com
About the Author // Shannon Snell
As a Dental Hygienist practicing in over 40 offices early in my career I identified a need for smooth practice operations that stemmed from employee engagement, patient care and effective leadership. After 10 years in the industry practicing as Dental Hygienist, managing a highly productive private practice, consulting with various local firms, and running one of the most successful professional staffing and recruiting companies in Minnesota I identified the dire need of a local resource to help Dentists own their practice, time and future.